Direct Marketing Consulting
Without limiting the relationships between advertising agencies and advertisers, we provide consultations that which provide guidance, from market introduction and customer acquisition through to development. While strictly adhering to current trends, our professional staff members are here to solve a range of problems in order to promote an innovate our clients’ businesses.
Fields of Business
Advantages of PIALA’s Direct Marketing Consulting
Supporting omni-directional marketing that covers and combines online and offline fields.
A comprehensive support system for the optimization of new acquisitions where trade-offs are likely to occur, through to the development of existing customers.
General Manager /
Executive Officer Consulting Headquarters
In the rapidly changing mail order industry, future mail order consulting requires not only simple strategy but also execution. We do more than just drawing pictures. Not only do we support our clients’ strategy planning, but we will also make our strategies possible with our own execution resources. Such resources include our system tools, external specialists with whom we have been working with for a long time, and platforms of partner vendors.
We are committed to contributing to further development and expansion of our clients by executing the best, most appropriate, fastest, and of highest quality performance against the business challenges that they face.
General Manager / Executive Officer Consulting Headquarters Kagenobu Okuma
CRM Committee Ichiro Kudo
Born in 1980, he joined an integrated direct marketing company, Belluna Co., Ltd. after graduating from university. He ranked top in all the sections in sales from his first year in the company and received the Annual MVP, President’s Award, and other awards granted to the top sales employee. He was appointed an executive position in his 20’s at a company listed in the first section of the Tokyo Stock Exchange and was publicized in the media. He was promoted to a branch manager, area manager, and then to a sales director, after which he resigned from his company. He was then appointed as an executive director of a Planet Group subsidiary, founded Lifex, and engaged himself in direct marketing.
Direct Marketing CRM Association, CRM Committee Ichiro Kudo