{"id":836,"date":"2022-02-23T15:09:09","date_gmt":"2022-02-23T06:09:09","guid":{"rendered":"https:\/\/piala-corp.piatec.co.th\/?page_id=836"},"modified":"2026-02-13T15:46:21","modified_gmt":"2026-02-13T06:46:21","slug":"philosophy","status":"publish","type":"page","link":"https:\/\/www.piala.co.jp\/en\/aboutus\/philosophy","title":{"rendered":"Management Philosophy"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull philosophy_bg\"><div class=\"wp-block-group__inner-container\">\n<div id=\"philosophy\" class=\"title_page\">\n    <div class=\"txt-bg\">PHILOSOPHY<\/div>\n    <div class=\"txt-bg-small txt-pd\">Management Philosophy<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group alignfull\"><div class=\"wp-block-group__inner-container\">\n<div id=\"philosophy\">\n    <div class=\"philosophy_block\">\n       <div class=\"philosophy_block-item\">\n             <a href=\"#management\"><div class=\"line-hr\"><\/div>\n             <div class=\"txt-1\">MANAGEMENT PHILOSOPHY<\/div><\/a>\n       <\/div>\n       <div class=\"philosophy_block-item\">\n             <a href=\"#vision\"><div class=\"line-hr pc\"><\/div>\n             <div class=\"txt-1\">VISION<\/div><\/a>\n       <\/div>\n       <div class=\"philosophy_block-item\">\n             <a href=\"#mission\">\n             <div class=\"txt-1\">MISSION<\/div>\n             <\/a>\n       <\/div>\n       <div class=\"philosophy_block-item\">\n             <a href=\"#conducts\">\n             <div class=\"txt-1\">VALUES<\/div>\n             <\/a>\n       <\/div>\n    <\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group alignfull management_bg\"><div class=\"wp-block-group__inner-container\">\n<div id=\"management\"><\/div>\n<div id=\"philosophy\">\n    <span><b>MANAGEMENT PHILOSOPHY<\/b><\/span>\n    <div class=\"hr\"><\/div>\n    <div class=\"world-of-win\">Create a world where everything is a win<\/div>\n    \n    <div class=\"df-win\">\n        <div class=\"topic\">\n           <span class=\"txt-left\">Five promises for a win-win<\/span>\n        <\/div>\n        <div class=\"topic-right\">\n           <div class=\"df-win-right\">\n                <div class=\"circle-w\">\n                    <div class=\"circle\">01<\/div>\n                <\/div>\n                <div class=\"text-w\">\n                    <div class=\"txt-right\">Optimize mutual profit increase for our clients<\/div>\n                    <div class=\"txt-right-detail\">Proposals and problem-solving that truly look into the future<\/div>\n                <\/div>\n           <\/div>\n           <div class=\"df-win-right\">\n                <div class=\"circle-w\">\n                    <div class=\"circle\">02<\/div>\n                <\/div>\n                <div class=\"text-w\">\n                    <div class=\"txt-right\">A win-win relationship between services and end-users<\/div>\n                    <div>Understanding the position of end-users, whether indirectly or directly, improves services and profits<\/div>\n                <\/div>\n           <\/div>\n           <div class=\"df-win-right\">\n                <div class=\"circle-w\">\n                    <div class=\"circle\">03<\/div>\n                <\/div>\n                <div class=\"text-w\">\n                    <div class=\"txt-right\">A win-win relationship within an organization<\/div>\n                    <div>Partnership that achieves business goals cross-departmentally<\/div>\n                <\/div>\n           <\/div>\n           <div class=\"df-win-right\">\n                <div class=\"circle-w\">\n                    <div class=\"circle\">04<\/div>\n                <\/div>\n                <div class=\"text-w\">\n                    <div class=\"txt-right\">Mutually happy relationship between company and employees<\/div>\n                    <div>Company&#8217;s commitment to its employees and commitment of employees to achieve unified goals<\/div>\n                <\/div>\n           <\/div>\n           <div class=\"df-win-right\">\n                <div class=\"circle-w\">\n                    <div class=\"circle\">05<\/div>\n                <\/div>\n                <div class=\"text-w\">\n                    <div class=\"txt-right\">A mutual win-win relationship between yourself and your surroundings<\/div>\n                    <div>Self-development that enables you to build win-win relationships with family, friends, and all connections<\/div>\n                <\/div>\n           <\/div>\n        <\/div>\n        \n    <\/div>\n    \n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull vision_bg\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-block-columns alignfull\">\n<div class=\"wp-block-column\">\n<div class=\"img_left\"><img src=\"\/wp-content\/themes\/piala-corp\/assets\/img\/philosophy\/img02_left.png\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<div class=\"img_right\"><img src=\"\/wp-content\/themes\/piala-corp\/assets\/img\/philosophy\/img02_right.png\"><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group alignfull bg-vision-1\"><div class=\"wp-block-group__inner-container\">\n<div id=\"vision\"><\/div>\n<div id=\"philosophy\" class=\"smart_detail\">\n     <span><b>VISION<\/b><\/span>\n     <div class=\"hr\"><\/div>\n     <div class=\"txt-head\">Defy the conventional wisdom of marketing.<br>\nMake an impact on society.<span><\/span><\/div>\n     <div class=\"note\">We, the PIALA Group, have been supporting our clients&#8217; growth through marketing since our founding.<br>\nChanges in AI and society are transforming conventional wisdom.<br><br>\n\nNow, we are transforming from a mere support company into <span class=\"red-txt\">&#8220;a group that solves social issues and creates businesses ourselves.&#8221;<\/span><br><br>\n\nThrough strengthening creativity, operational efficiency via AI, and Essential Worker DX,we will realize &#8220;PIALA VISION 2028&#8221; and aim for new growth together with our shareholders and investors.<\/div>\n     <!--<div class=\"smart_block\">\n        <div class=\"smart_block-item\">\n            <div class=\"pc\"><img src=\"\/wp-content\/themes\/piala-corp\/assets\/img\/philosophy\/img03_en.png\"><\/div>\n            <div class=\"sp\"><img src=\"\/wp-content\/themes\/piala-corp\/assets\/img\/philosophy\/img03-sp_en.png\"><\/div>\n        <\/div>\n        <div class=\"smart_block-item\">\n            <div class=\"pc\"><img src=\"\/wp-content\/themes\/piala-corp\/assets\/img\/philosophy\/img04_en.png\"><\/div>\n            <div class=\"sp\"><img src=\"\/wp-content\/themes\/piala-corp\/assets\/img\/philosophy\/img04-sp_en.png\"><\/div>\n        <\/div>\n     <\/div>\n     <div class=\"txt-bottom\">With the rise of big data and AI, PIALA Group will move forward to innovate marketing <br class=\"pc\">that stays close to people with ideas not simply on optimizing through technology, <br class=\"pc\">but also on how to make their lives richer and happier.<\/div>-->\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group alignfull\"><div class=\"wp-block-group__inner-container\">\n<div id=\"mission\"><\/div>\n<div id=\"philosophy\" class=\"mission\">\n     <span><b>MISSION<\/b><\/span>\n     <div class=\"hr\"><\/div>\n     <div class=\"txt-head\">Created With AI AND EMOTION.<\/div>\n     <div>\n        <p>Create logic + stories using data-driven approaches, multivariate testing, and AI, <br class=\"pc\">and produce results by moving people&#8217;s hearts with creativity.<\/p>\n     <\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group alignfull\"><div class=\"wp-block-group__inner-container\">\n<!--<figure class=\"wp-block-image alignfull size-large pc\"><img src=\"\/wp-content\/themes\/piala-corp\/assets\/img\/philosophy\/img05.jpg\" alt=\"\" class=\"wp-image-1308\"><\/figure>\n<figure class=\"wp-block-image alignfull size-large sp\"><img src=\"\/wp-content\/themes\/piala-corp\/assets\/img\/philosophy\/img05-sp.jpg\" alt=\"\" class=\"wp-image-1308\"><\/figure>-->\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group alignfull conducts_bg\"><div class=\"wp-block-group__inner-container\">\n<div id=\"conducts\"><\/div>\n<div id=\"philosophy\">\n     <span><b>VALUES<\/b><\/span>\n     <div class=\"hr\"><\/div>\n     <div class=\"txt-head\"><span>CODE OF<\/span> CONDUCTS<\/div>\n     <div class=\"note\">Six action guidelines that shape PIALA<\/div>\n     <div class=\"conducts-list\">\n        <div class=\"conducts-list-items\">\n            <div class=\"line\"><\/div>\n                <div class=\"txt-1 red-txt\">Hybrid Thinking<\/div>\n                <div class=\"txt-2\">Blend logic and sensibility.<\/div>\n                <div class=\"txt-3\"><\/div>\n        <\/div>\n        <div class=\"conducts-list-items\">\n            <div class=\"line\"><\/div>\n            <div class=\"txt-1 red-txt\">Not Just Right<\/div>\n            <div class=\"txt-2\">Go beyond what is correct.<\/div>\n            <div class=\"txt-3\"><\/div>\n        <\/div>\n        <div class=\"conducts-list-items\">\n            <div class=\"line\"><\/div>\n            <div class=\"txt-1 red-txt\">WIN-WIN<\/div>\n            <div class=\"txt-2\">Prosper together with all stakeholders.<\/div>\n            <div class=\"txt-3\"><\/div>\n        <\/div>\n        <div class=\"conducts-list-items\"><div class=\"line pc\"><\/div><\/div>\n        <div class=\"conducts-list-items\"><div class=\"line\"><\/div><\/div>\n        <div class=\"conducts-list-items\"><div class=\"line pc\"><\/div><\/div>\n        <div class=\"conducts-list-items line-item\">\n            <div class=\"txt-1 red-txt\">Speed is Power<\/div>\n            <div class=\"txt-2\">Overwhelm with speed.<\/div>\n            <div class=\"txt-3\"><\/div>\n        <\/div>\n        <div class=\"sp\">\n            <div class=\"conducts-list-items\"><div class=\"line-bottom\"><\/div><\/div>\n        <\/div>\n        <div class=\"conducts-list-items line-item\">\n            <div class=\"txt-1 red-txt\">Evolve &#038; Evolve<\/div>\n            <div class=\"txt-2\">Constantly keep evolving.<\/div>\n            <div class=\"txt-3\"><\/div>\n        <\/div>\n        <div class=\"conducts-list-items\">\n            <div class=\"txt-1 red-txt\">All for One<br>All for Impact<\/div>\n            <div class=\"txt-2\">Unite individual strengths and move society.<\/div>\n            <div class=\"txt-3\"><\/div>\n        <\/div>\n        <div class=\"conducts-list-items\"><div class=\"line pc\"><\/div><\/div>\n        <div class=\"conducts-list-items\"><div class=\"line\"><\/div><\/div>\n        <div class=\"conducts-list-items\"><div class=\"line pc\"><\/div><\/div>\n     <\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group alignfull\"><div class=\"wp-block-group__inner-container\">\n<div class=\"reading_section\">\n    <div class=\"txt-23\">ABOUT US<\/div>\n    <!--<div>\u4f01\u696d\u60c5\u5831<\/div>-->\n    <div class=\"line\"><\/div>\n    <div class=\"flex-content\">\n        <a class=\"items\" href=\"\/en\/aboutus\/message\">\n            <div>Message from the CEO<\/div>\n        <\/a>\n        <a class=\"items\" href=\"\/en\/aboutus\/philosophy\">\n            <div>Management Philosophy<span class=\"notice_red_text\">NOW READING<\/span><\/div>\n        <\/a>\n        <a class=\"items\" href=\"\/en\/aboutus\/profile\">\n            <div>Company Profile<\/div>\n        <\/a>\n        <a class=\"items\" href=\"\/en\/aboutus\/history\">\n            <div>History<\/div>\n        <\/a>\n        <a class=\"items\" href=\"\/en\/aboutus\/global\">\n            <div>Global Network<\/div>\n        <\/a>\n    <\/div>\n    <a href=\"\/en\/aboutus\" class=\"btn-more\"><div class=\"read_more_btn\">VIEW INDEX<\/div><\/a>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>PHILOSOPHY Management Philosophy MANAGEMENT PHILOSOPHY VISION MISSION VALUES MANAGEMENT PHILOSOPHY Create a world where everything is a win Five promises for a win-win 01 Optimize mutual profit increase for our clients Proposals and problem-solving that truly look into the future 02 A win-win relationship between services and end-users Understanding the position of end-users, whether indirectly &hellip; <a href=\"https:\/\/www.piala.co.jp\/en\/aboutus\/philosophy\"><\/p>\n<div class=\"read_more_btn more-btn-search\">Read more<span class=\"screen-reader-text\"> &#8220;Management Philosophy&#8221;<\/span><\/div>\n<p><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":21,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.piala.co.jp\/en\/wp-json\/wp\/v2\/pages\/836"}],"collection":[{"href":"https:\/\/www.piala.co.jp\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.piala.co.jp\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.piala.co.jp\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.piala.co.jp\/en\/wp-json\/wp\/v2\/comments?post=836"}],"version-history":[{"count":36,"href":"https:\/\/www.piala.co.jp\/en\/wp-json\/wp\/v2\/pages\/836\/revisions"}],"predecessor-version":[{"id":20862,"href":"https:\/\/www.piala.co.jp\/en\/wp-json\/wp\/v2\/pages\/836\/revisions\/20862"}],"up":[{"embeddable":true,"href":"https:\/\/www.piala.co.jp\/en\/wp-json\/wp\/v2\/pages\/21"}],"wp:attachment":[{"href":"https:\/\/www.piala.co.jp\/en\/wp-json\/wp\/v2\/media?parent=836"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}